1. A glimpse into the marketing of a German discount supermarket chain
Tag: virus marketing
What do you feel when an advertisement comes your way?
I cannot quote the honest answer of the consumers of commercial television to this question right now, but it is no secret: the majority of people genuinely hate advertisements.
The witch whose marketers were good – The Blair Witch Project story
There are few cult horror films like The Blair Witch Project, which was made for a total of $35,000 (in Hungarian: Ideglelés). Not only the film but also the marketing strategy used for its promotion is quite witch-like.